Whether your game is in pre-production, or live, it’s never too late to think about monetization. With a sophisticated user lifecycle management platform like Upsight, you can monetize your app at every stage of the development process. With Upsight, you have full visibility over your users, and numerous ways to take action on them. Here are four ways to leverage Upsight’s platform and increase monetization in your app.
When it comes to rewarded video offers, it’s easy to see the benefits. It’s truly a win-win scenario; revenue for you and rewards for your users to enjoy. However, many apps don’t have rewarded offers integrated strategically and miss the full potential of its benefits. Often, reward offer buttons idly sit in shop menus waiting for users to notice them, well not any more!
We are pleased to announce Upsight has been named to AppIndex’s list of ‘Top Mobile Ad Mediation Platforms’ and MobyAffiliates list of ‘Top Mobile Ad Servers’ along side industry heavyweights MoPub and AdMob.
A year after its release, Hutch was looking for ways of improving overall revenue in MMX Racing while offloading ad monetization to free up internal resources for game development. They were managing rewarded and non-rewarded ad placements with a variety of ad networks, adjusting their waterfalls based on daily performance, and keeping up with multiple SDK update cycles. When it came time to implement a strict blacklist, Hutch had to manage individual blacklists with every network and confirm they were all being adhered to. As time and resource costs increased, they pursued a new solution.
The countdown to GDC is underway, are you ready? Pack your converse and zip-up hoodie, be prepared for no sleep, and severe liver damage.
Let’s set the scene - the Mobile Growth Summit took place last week in San Francisco and our very own VP Mediation Platform, Darren Keyes, joined the experts on the Ad Mediation Hot Seat to talk about what else, ad mediation. Here are the six hot topics discussed:
Upsight’s Ad Mediation Platform (formerly AdRally, by Fuse Powered) tops AppIndex’s list of ‘Top Mobile Ad Mediation Platforms in 2016’. Upsight sits alongside prestigious platforms like MoPub and AdMob, as one of the industry’s best mobile ad mediation platforms.
Every publisher we speak with wants to know how we drive such high ad performance with our optimization layer. Although we’ve always been completely candid with our publishers in our meetings, we’ve never revealed our trade secrets around our performance in a documented form – until now.
The expression, “location, location, location”, is usually referenced in real estate, but is just as important when talking about ad placement in mobile apps and games. Ad placement is a key factor in the ad experience. Strategically placed ads can invite users to engage, giving them an optimal gaming experience.